Overview
We are looking for a talented and experienced Account Director for our London Studio!
You will play a key role and be the heartbeat of the company, bridging the gap between senior management and the day-to-day account team. It is your job to keep your finger on the pulse of both client service, team performance and creative output, whilst contributing to the overall running of the business and getting stuck into winning new clients that help us cultivate our Manifest values.
Your job is to maintain trust and confidence with clients and within the Manifest team, overseeing the execution of both day-to-day relationships and campaign production and execution, while helping reach key business objectives.
Key Responsibilities
Creative Consultancy
- Provides consultancy to clients across the latest PR, social media and content marketing tools and trends – establishing a position of respect and influence with clients to push through bold campaign ideas
- Demonstrate exceptional strategic PR skills designed to generate headline-grabbing, fame-driving work, including the creation of media strategies and press materials across releases, key messaging houses, blogs, bylines etc
- Provide confident end-to-end management and consultation for delivering BTL campaigns, including PR, influencer, high-profile talent/brand partnerships, experiential etc
- Combine creativity with knowledge of the comms ecosystem, overseeing the elemental process from Insights, Strategy and Creative development to production and execution to ensure that campaign plans are developed and timings adhered to
- Maintains an industry-leading position for Manifest by contributing to our own PR and marketing activities via thought leadership and opinion pieces
- Takes a proactive role in lead generation, approaching prospects, developing creds materials and case studies, preparing and presenting pitches and proposals, closing sales, coordinating team contributions to the overall new business process
Commercial and Project Excellence
- Keeps a detailed track of internal profitability/time management and reports this to the ExCo, alongside solutions for potential issues
- Participates in capacity planning, recruitment, people development and team training
- Serve as the key and senior point of contact for clients, establishing trusted, consultative relationships
- Deliver strategic oversight for clients, ensuring alignment with client business goals and objectives
Team Development and Leadership
- Provides pastoral and career development support to junior Manifest team members, both through structured appraisal systems and day-to-day working relationships
- Helps to maintain a harmonious working culture, tackling smaller team issues and eliminating factors that undermine the Manifest values